ready_text

As the betting industry develops, advertising strategies are increasingly focusing on individualization and tech to lure and keep players. In 2023, a document by the American Gaming Association uncovered that tailored marketing campaigns can boost player involvement by up to 40%, making it a vital aspect of modern casino activities. One remarkable figure in this [...]

Gamification is transforming the casino scene by boosting player involvement and loyalty through game-like elements. This movement has gained traction since 2015, with casinos adopting features such as scoreboards, achievements, and rewards programs to create a more engaging experience. According to a 2023 report by Deloitte, gamification approaches in casinos are expected to boost player [...]